Web & Apps · Photography · Graphic Works

A MultidisciplinaryCreative House

Studio Florez

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What We Do

01

Web and Apps

Websites, iOS Apps, & Custom Tools

From brand sites to full-blown SaaS, we build what the project asks for. We’re also leaning into automation and AI—not the buzzword kind, the kind that actually saves you time. If it lives on a screen, we can probably make it.

  • Website Design & Development
  • iOS App Development
  • Workflow Automation & CRM Builds
  • Rapid Prototyping & POC Development
02

Photography

Film, Digital & Visual Storytelling

Portraits, lifestyle, documentary, events. We like real moments over posed ones and good light over everything else. The camera goes where the story is—we just make sure the energy of the room makes it into the frame.

  • Team & Business Headshots
  • Event Coverage
  • Medium Format & 35mm Film
  • Editorial & Documentary
  • Lifestyle & Portrait
03

Graphic Works

Print, Identity and Brand Merch

Logos, business cards, signage, merch, posters, the whole kit. We also do screen printing and limited runs when the project calls for it. If it carries your name, we make sure it all looks like it belongs together.

  • Hand-Pulled Screen Printing & Poster Art
  • Limited Edition Runs & Art Prints
  • Brand Identity & Logo Design
  • Merch, Signage & Physical Collateral

Selected Work

Amigos Film Photo
01Branding / Ecommerce / Packaging

Amigos Film Photo

A Film Photography Brand, Built From the Ground Up

The Brief

A film photography supply company needed everything—name, identity, packaging, merch, and a storefront. They had product knowledge and a community forming around them, but nothing visual to tie it together. No brand, no site, no way to sell.

The Work

We built the entire brand from scratch. Started with the identity—logo, color palette rooted in warm creams and golds, type system that feels analog without being nostalgic about it. From there we designed the packaging for their film stock and accessories, merch line including apparel, and the full ecommerce experience. The site handles their full catalog, subscription boxes, and vintage gear. Everything from the shipping labels to the homepage speaks the same language.

The Outcome

Amigos launched with a complete brand presence—shop, packaging, merch, the works. The kind of thing where customers recognize the brand before they read the name. Identity to storefront, all one team.

Visit Amigos Film Photo
LineLogic
02Web & Apps

LineLogic

Making a Spreadsheet Into Something You Can Show People

The Brief

A sports analytics founder had a betting model that actually worked—but it lived in a spreadsheet only he could read. No interface, no identity, no way to show it to investors or early users without a screen share and a thirty-minute explanation. The math was there. The product wasn’t.

The Work

We built a working prototype that turned the formula into a real-time signal dashboard—clean, fast, and legible at a glance. At the same time, we designed the LineLogic brand from scratch: type system, color palette, and a visual language that feels precise and mathematical without looking like a trading terminal. The whole thing shipped in weeks.

The Outcome

The founder walked into investor meetings with a product that looked as sharp as the model behind it. The POC was lean enough to learn from and polished enough to take seriously. It did what a deck never could—it actually worked.

Legacy Brand System
03Graphic Works

Legacy Brand System

A Concept-to-Creation Pipeline for Heritage Labels

The Brief

Heritage brands with deep visual archives—think decades of screen-printed graphics, seasonal collections, and hand-drawn artwork—keep hitting the same wall: the gap between a creative concept and a production-ready asset is full of manual handoffs, lost files, and knowledge that only lives in one person’s head. Every new drop risks drifting from the original intent.

The Work

We built a Concept-to-Creation workflow that keeps the creative decisions front and center while streamlining everything behind them. Mood boards pull from a tagged archive of past work. Approved designs auto-generate spec sheets. Production files export mapped to exact printer and manufacturer requirements. Brand rules—approved colorways, type lockups, trim specs—travel with the asset, not in a forgotten PDF.

The Outcome

Design-to-production timelines compressed dramatically. More importantly, brand consistency stopped being a person’s job and became a property of the system itself. The archive became a creative tool—past work feeding future concepts through structure, not memory.

New Projects

Lets Work Together

We take on a limited number of projects per quarter. Whether you need a poster pulled, a brand built, a website shipped, or all three—reach out.